Day Kimball Health

Redefining the meaning of community hospital.

With advanced new resources and positive new energy, Day Kimball Health (DKH) no longer wanted to be perceived as just a 125-year-old community hospital.

We positioned DKH as a hospital that is redefining the very idea of the community hospital. This leadership message not only got the local community talking; it became a rallying cry for the internal audience as well. TV, radio, outdoor, digital, and social media, along with some well-timed PR, ensured the message resonated loud and clear.