Insights / social-media

Getting Social With Your Finances?

Yep, it’s true. Social media is all the rage and it’s here to stay. Facebook, Twitter, MySpace, LinkedIn, Posterous, the list goes on… and on, just like the Energizer Bunny. As the technology continues to evolve and support social media, it will only become more intertwined in our daily lives. Just look at the cell phone and what it’s become in under ten years time. We’re practically walking around with powerful mini-laptops with cute names like iPhone or Blackberry that already support most social media applications.

Anyhow, this caught my eye in the Hartford Business Journal. The Hartford-based owners of Geezeo are hoping to make it a household name just like Twitter and Facebook. What is it? Simple- it’s a personal finance tracking website with social media facets that allow you to build a community of friends, groups and what not. The site is pretty powerful too- it links up to your bank accounts, credit cards and tracks every purchase and posts it to your profile. So if you eat out somewhere, it will post “Dining Out” on your profile. Sort of like Facebook, whenever you do anything to your profile or post something, it lets the world know. The goal of Geezeo? To help people see where their money is going and get a grip on their personal finances.

Pretty cool if you ask me. I’ll have to give this a try.