branding & industry perspectives

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Cyber Monday Outlook: Mobile Shopping Will Rule

25 Nov , 2014 | Mason

online shopping

Do you remember when Black Friday was just Black Friday?

According to holiday shopping season predictions, a typical Thanksgiving in 2014 might look like this: get your fill of both food and family, then retire to a chair or couch for football or a family movie, during which about a third of the audience is also hovering over a phone or tablet, starting their holiday shopping.

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